From developing the strategies to negotiating the buys.
Different advertising solutions work for different businesses. What works best for you can depend on how much you're willing to spend on advertising, who you're trying to reach, where you're located, and what you hope to accomplish from an ad campaign. Based on the information you provide to us, we research cost-effective advertising opportunities that will help you achieve your advertising goals. We put together strategic, unbiased recommendations on cost-effective advertising solutions that fit your unique advertising needs. With each recommendation, we provide the following information:
- How much you'd need to budget
- Projections on how many people you'll reach and how many times your ad will be seen
- Information about the demographics you'll reach
- Specific details about the ad placement (i.e. exact location of a billboard, spot counts for a TV campaign)
- If available, case studies or testimonials to attest to the effectiveness of the opportunity we are recommending
- Any other relevant information
Once you've made a decision on which of our recommendations you'd like to move forward with, we negotiate on your behalf to help you secure the best possible rates on advertising. Through our longstanding relationships with vendors who sell ad space as well as our proven negotiation techniques, we have helped save clients up to 42% on advertising. The following are just some of the items that are discussed during negotiations.
- Discounted rates for JS Media clients
- Frequency discounts
- Volume discounts
- Premium ad placements
- Package deals
Once campaigns are live, JS Media requests proof of performance from selected vendors. We pride ourselves on quality customer service and we maintain open lines of communication with our clients throughout the course of the campaign to address any questions and to discuss/implement any necessary changes to the campaign.
ADDITIONAL MARKETING SERVICES
While JS Media's specialty is media planning/buying, we work with trusted partners who offer a variety of additional marketing services, including:
- Social Media
- Search Engine Optimization
- Web Development
- Creative Services
- Video Production
- Public Relations
Please visit the following page for information about our different fee packages: